Speaking at SMX Toronto
I had the opportunity to speak at SMX Toronto held on March 20th-21st, 2013 on the topic of using Tumblr for SEO and social media marketing. Here is a recap of the talk. More ยป
Fixed: XMLRPC Stopped Working After Switching To HTTPS
I’ve taken advantage of some down time over the past few weeks to migrate all of my sites over to HTTPS (a topic for another post). However, one issue that I’ve run into is that XMLRPC stopped working on my...
Why A/B Testing Is The Perfect Complement To SEO
If you’ve been in the online marketing space for a while you’ve probably heard of A/B testing. What is A/B testing, you ask? Optimizely (a leading A/B testing software company) defines the term as follows: “A/B testing is a method...
How To Make The WordPress Twenty Eleven Theme Fully Responsive
Since the Google’s mobile update recently rolled out, I decided to update my salsa team’s website from the Twenty Ten theme which I’d been using to Twenty Eleven, which is very similar in terms of design, but more mobile friendly....
Experiments In Adding Social Profiles To Google+
A couple weeks ago, Rand Fishkin tweeted out a link to new guidelines that Google published for adding social profile links to your Knowledge Graph card: If you're in Google's Knowledge Graph, you can now get your social profiles included,...
Allvoices Changes Their Terms Of Service (And It’s Hilarious)
This morning I received an e-mail from Allvoices about a change in their terms of service. Allvoices, if you are unfamiliar with them, is a content farm site similar to Examiner.com. As you can imagine, content farms like these have...
The Canonical Is Not A Tag
I was trying to explain what a canonical tag was the other day, and I realized (not for the first time), that the canonical tag is not actually a tag. If you break down HTML syntax, it looks something like...
Adding The Vary HTTP Header In WordPress
I finally finished building a mobile site for Salsa Vida SF, which was definitely a learning experience. Since responsive design sucks I used dynamic serving for the mobile site (using the Any Mobile Theme Switcher plugin), and basically rebuilt the...
Google+ Quietly Nofollows All Links
Google+ used to be a great source of dofollow links, but it looks like the party has finally come to an end. When Google+ first launched, all of the links from the site were dofollow. This included all links from...
Why Amit Singhal’s Swiss Army Knife Isn’t Reassuring
Yesterday during the SMX West keynote, Danny Sullivan asked Amit Singhal (Google’s head of search) a question that has been on the minds of many webmasters lately: How is Google balancing the interests of users, who want answers immediately through...